Lululemon Athletica well-being index rises by 1 percentage point

Lululemon Athletica well-being index rises by 1 percentage point

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The global well-being index of Lululemon Athletica rose by one percentage point to 66, driven by gains in mental health as people have developed better coping strategies throughout the pandemic. Highlights include the challenges facing gen Z, the negative consequences of spending too much time on social media and the importance of social networks.

Lululemon Athletica, a Canadian American multinational athletic apparel retailer domiciled in Delaware and headquartered in Vancouver, released its second annual Global Wellbeing Report recently. The 10-market study benchmarks the state of well-being with the global well-being index and explores the drivers and barriers to being well.

Holistic well-being remains a challenge, especially for Gen Z, it found. While feeling well shows signs of improvement, there is still a critical need to improve holistic well-being. Only 21 per cent of Gen Z indicates strong well-being across all three dimensions.

The global well-being index of Lululemon Athletica rose by one percentage point to 66, driven by gains in mental health as people have developed better coping strategies throughout the pandemic. Highlights include the challenges facing gen Z, the negative consequences of spending too much time on social media and the importance of social networks.

Gen Z index lower on mental and social wellbeing than any other generation. Gen Z is 1.5 times more likely to not be able to manage stress effectively and cite higher levels of loneliness (53 per cent versus 40 per cent of the total population).

The index is based on how people in markets around the world rate the way they feel across the physical, mental, and social dimensions of wellbeing.

Higher well-being is driven by an increased focus on mental health and better coping strategies. Mental well-being has improved since last year, while physical and social wellbeing remained at the same level. Social well-being, despite edging upwards since last year, continues to score the lowest among the three, the survey found.

The top drivers of well-being are being in good physical health, feeling confident in oneself, managing stress effectively, having enough energy to accomplish daily tasks, feeling in tune with one’s emotions, having a good work/school/home life balance, and getting enough sleep.

Four coping strategies show the highest increases: spending time outdoors (up by 10 per cent), physical activity (up by 9 per cent), connecting with people (up 8 per cent) and taking breaks to relax throughout the day (up by 8 per cent). Other top coping strategies include getting enough sleep, listening to music, and eating healthy food.

Well-being is strongest among those who spend one hour on social media per day. While more than half (53 per cent) of respondents say that social media helps them feel connected, heavier social media users report stronger negative impacts on their social well-being, including feeling like they are missing out on social connections and comparing themselves to others.

The negative impacts of social media are felt more acutely by Gen Z who spend the most time on social media, averaging three hours per day.

Half of global citizens (52 per cent) recognise the importance of community and agree that it is important to feel a sense of belonging to a community—one of the top drivers of social well-being. Those who do not recognise the potential benefits of community are seeing negative impacts on their wellbeing, with only 15 per cent indicating strong overall wellbeing versus global average of 29 per cent.

Fibre2Fashion News Desk (DS)



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